When the catalogue slows the business down
- product data is fixed manually after every import
- the feed fails validation or misses fields
- variants, categories or attributes are inconsistent
- SEO, ads or marketplaces suffer from poor data quality
SEO service · Shopify feeds and catalogue
A product catalogue that can be managed without endless manual cleanup.
We design rules for products, variants, categories, attributes, images, supplier imports and XML feeds so the Shopify catalogue supports sales, SEO, advertising and internal work.
Products, variants and categories
XML feeds, imports and validation
SEO, ads and marketplace readiness
What the outcome should be
- clear product data source rules
- more stable product import or export
- better category, variant and attribute mapping
- visible errors, logs and controlled cleanup process
Process
How we work
Map
We map product sources, fields, categories, variants, images and destinations.
Design
We design mapping, validation, normalisation and exception handling rules.
Implement
We prepare the import, export, feed or internal process based on scope.
Verify
We test data, document rules and prepare a control process for the team.
Deliverables
Typical deliverables
- catalogue and feed audit
- product data map
- category and attribute mapping
- import or XML feed workflow
- validation, logs and documentation
Best fit
Best fit
- a Shopify store with a larger catalogue
- a team with supplier imports
- a store with marketplace or affiliate feeds
- a store before migration to Shopify
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Learn more Questions
Short answers before the first conversation.
Is this a Shopify service or a data project?
Both. If product data feeds Shopify, SEO, ads or marketplaces, it is a commerce data project with direct impact on Shopify operations.
Can you handle supplier feeds?
Yes, depending on format, data quality and usage rights. We first assess the source, required fields, changes and update frequency.
Do we need a PIM?
Not always. PIM helps with complex catalogues, but a smaller catalogue can start with rules, import and better data control.
Have a catalogue or feed the team can no longer maintain manually?
Send the product source, feed destination or an example problem. We will suggest whether to start with data audit, import, export or catalogue rules.